The world is getting a little leafier, thanks to the new customers who’ve joined Emma since December of 2007. Over the past four months, we’ve planted 6,130 trees - one for each new client who has chosen Emma to power their (paper-free) email newsletters - in the states of Oregon, Georgia, California and Tennessee.

Our partner in all this planting, Plant-It 2020, has suggested that we devote a portion of each month’s trees to an equatorial region that they expertly select. Why? Trees planted there grow more quickly, what with all the sunshine and moisture, and as a result produce more greenhouse-gas-fighting goodness. Where the other half goes, as always, is up to you.

 Loading …

Oh, and the 1,790 trees that our March customers helped us plant will be finding a home in Tennessee soon. Thanks for voting!

Technorati Tags: tree planting, environment, email newsletters, myemma.com, plant-it 2020

Share This

We’ve given the Response section an interface makeover, with a dashboard-style view that shows you what’s sending, archived, triggered and more - all at a glance. Move that bus! Read the rest of this entry »

Share This