Let's talk about delivery.
At Emma, we focus a lot of time and attention to make sure we're getting the highest rate of delivery possible for our people. Getting emails delivered means much more than hitting send these days, and Emma brings an awful lot of expertise and relationships to the table.

Read more about Emma's focus on delivery in our special pull-out section ->

 

 

create & send stylish html email campaigns
overview : growing your audience : campaigns & delivery : tracking your response

With Emma, we start you out with a custom-designed brand template - created by our designers to your specifications - that frames your html email newsletters, announcements, press releases and promotions. It's the kind of customization that saves you time and effort and ensures that every email campaign you send looks great.

Then we give you a flexible menu of content layouts that require no html and make creating your email campaigns a snap. Or possibly a breeze. Think of it as a breezy snap. When you get ready to send, Emma makes sure every email is individually crafted and personally addressed. (No more generic aliases or emails that show your entire address book off to the world.)

Send, and Emma's enterprise-level engine kicks in, delivering your emails quickly and accurately, and then telling you exactly who got it, didn't get it, opened it, clicked a link, and - wait. We're getting ahead of ourselves.

How Emma® makes life easy:

  • Your custom-designed brand stationery is hand-crafted by our designers, who work with you to make sure your campaigns reflect your sense of style and sophistication.
  • Emma's flexible content layouts (20 and counting) make it easy to add text and images and give each email its own distinct look and feel, all without any html at all. Or, for you html veterans (and you know who you are), we can set you up with a freestyle template for your html pleasure.
  • Before you send, proof your campaign for filter un-friendly words, phrases or formatting likely to hinder your delivery to some inboxes - and then fix them to improve your delivery rates.
  • Emma ensures a highly personal delivery every time - your emails will be from you and to Bob - assuming this particular email was sent to Bob - and you can even greet Bob by name using Emma's personalization feature.

  • When you're ready, you can send any time you're ready, or schedule your mailing to begin hours or days later, all with the click of a button.

  • Have people in your audience who can't get html? No worries. Emma will automatically deliver both html and text and let email clients pick the one they want. We'll even send a text-only delivery if we think a client may be blocking html altogether.
  • And Emma continues trying to reach those hard-to-reach recipients as much as 24 hours after you hit send, to make sure we get as many emails delivered as possible, every time.

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Emma is a member of the Email Sender & Provider Coalition and the Messaging Anti-Abuse Working Group
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